Kaba by D'luchi creates high-impact campaign with a low budget

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2.7M

Views

206K

Likes

$6K

Budget

$0.002

CPV and $2.29 CPM

The Challenge

Kaba aimed to amplify its presence among Gen Z and millennials on TikTok, leveraging influencers to create authentic, relatable content.

The Solution

Through the Influur app, Kaba managed its own influencer campaign, targeting micro and nano influencers to create authentic, relatable content that highlighted the brand’s products.

Results

2.7M

Total views

206K

Likes and 293K comments

$0.002

CPV and $2.29 CPM

14.1K

Saves and 1,429 shares

Kaba by D’luchi

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